ServiceWise × RMC
Creative Content Partnership
Creative Content Partnership
A strategic creative collaboration designed to elevate ServiceWise's brand story, attract top talent, and build lasting local authority — through premium video, photography, and content built for real impact.
Partnership Foundation
How ServiceWise Is Already Set Up for Success
ServiceWise has a strong marketing foundation already in place. The goal of the RMC partnership is not to replace what's working — it's to layer in the creative firepower that turns good marketing into a brand people remember and trust.
Hibu
Website management, paid ads, LSA, and core marketing infrastructure
Yelp
Advertising presence and local reputation visibility
Gray Media
OTT and traditional broadcast advertising for broad reach
Caroline
Internal social management, community engagement, and brand voice continuity
Roles & Responsibilities
A True Creative Partnership
RMC and Caroline each bring distinct strengths to the table. Together, they form a seamless content engine — RMC leading production and strategy while Caroline keeps the brand alive day-to-day in the community.
RMC Handles
- Creative direction and monthly content planning
- Creative Strategy, Direction, and Brand Voice
- Collaboration with existing brand marketing partners
- Video production and photography
- Recruiting and culture content
- Educational and service-focused content
- Editing, asset delivery, and platform optimization
- Brand storytelling and campaign support
Caroline Handles
- Day-to-day posting and scheduling
- Community engagement and responses
- Internal social communication
- Brand voice continuity across platforms
- Sprout Social coordination (Options 2 & 3)
Workflow Integration
Sprout Social: Centralized Content Command
Included in Option 2 and Option 3, Sprout Social integration transforms the collaboration between Caroline and RMC into a streamlined, transparent workflow. No more chasing approvals or losing track of assets — everything lives in one place.
Content Scheduling Visibility
Everyone sees what's planned, what's live, and what's coming — eliminating miscommunication and last-minute surprises.
Centralized Approvals
Content moves through a clear review and approval process before publishing, ensuring brand consistency at every step.
Asset Organization
All photos, videos, and creative assets stored and organized in one accessible hub — ready when you need them.
Analytics & Reporting
Performance data visible to both teams, enabling smarter content decisions and ongoing optimization each month.
Option 1
Creative Content Partnership
$3,500/month
Quarterly: $9,975
(5% savings)
(5% savings)
12 Production Hours/Month
~1.5 production days
Quarterly creative review
What's Included
Option 1 is built for brands ready to show up consistently with high-quality content. With 12 dedicated production hours each month, your team gets on-site filming, photography, and edited deliverables across social formats — all guided by a monthly planning session to keep content purposeful and on-brand.
Typical Monthly Deliverables
- 8 short-form videos / reels
- 20–30 edited photos
- 2 story/supporting content assets
- 1 recruiting or culture-focused content piece
Option 2
Expanded Brand Content Partnership
$5,000/month
Quarterly: $14,250
(5% savings)
(5% savings)
20 Production Hours/Month
~2.5 production days
Sprout Social workflow access included
Quarterly creative review
What's Included
Option 2 expands production coverage and opens the door to more advanced storytelling — including team and customer feature content, recruiting campaign support, and creative campaign planning. Sprout Social workflow access is included, enabling tighter collaboration between RMC and Caroline and more organized monthly content management.
Typical Monthly Deliverables
- 12 short-form videos / reels
- 40–60 edited photos
- 4 story/supporting content assets
- 2 recruiting/culture-focused content pieces
- 1 higher-production storytelling or customer feature piece
Option 3
Premier Brand Content Partnership
$6,500/month
Quarterly: $18,525
(5% savings)
(5% savings)
32 Production Hours/Month
~4 production days
Sprout Social workflow access included
Monthly strategy & performance review
What's Included
Option 3 is full recurring production support at the highest level — built for brands serious about premium storytelling, recruiting campaigns, seasonal campaigns, and leadership content. With 32 production hours monthly, this package delivers the full scope of RMC's capabilities, including customer testimonial campaigns and a monthly strategy review to keep content aligned with business goals.
Typical Monthly Deliverables
- 16 short-form videos / reels
- 75–100 edited photos
- 6 story/supporting content assets
- 3–4 recruiting/culture-focused content pieces
- 2 premium storytelling, testimonial, or campaign pieces
Package Comparison at a Glance
All packages include monthly planning, paid ad support, and quarterly creative reviews. Sprout Social access is included in Options 2 and 3.
Production Scope
What Goes Into Every Production Hour
Production hours aren't just camera time. Every hour accounts for the full scope of work it takes to create content that looks professional, tells the right story, and performs on modern platforms.
On-Site Production Includes
- On-site filming and photography
- Drone capture
- Pre-production planning
- Crew time and coordination
- Local travel within agreed radius
Editing & Delivery Includes
- Short-form social edits
- Photography editing and retouching
- Asset formatting for each platform
- Platform optimization
- Caption guidance and copy support
Supplemental Services
Need More? Supplemental Production Is Available
For teams with seasonal surges, one-off campaigns, or overflow production needs beyond their monthly package, RMC offers flexible supplemental production options — billed separately and easy to add on as needed.
1
Hourly Production
$350/hour
Best for small supplemental shoots, quick updates, limited content capture, or overflow production needs that fall outside the monthly package scope.
2
Half-Day Production
$1,250 — Up to 4 hours
Best for focused content sessions, team spotlights, customer testimonials, or targeted campaign capture with a clear, single-focus objective.
3
Full-Day Production
$2,200 — Up to 8 hours
Best value for large content capture days, multi-location shoots, recruiting campaigns, seasonal campaigns, and high-volume leadership or storytelling production.
All supplemental production sessions are available to book independently or as add-ons to any monthly package. Contact RMC to schedule.
Partnership Goals
Ideal Outcomes
Stronger local presence
Establish a stronger and more recognizable local brand presence.
Consistent visual storytelling
Create more consistent, high-quality visual storytelling across platforms.
Build trust with customers
Build greater trust and connection with homeowners and customers.
Support recruiting
Support recruiting efforts through culture and team-focused content.
Scalable content workflow
Develop a scalable and organized content workflow between ServiceWise and RMC.
Improve brand perception
Improve overall brand perception and professionalism online.
Evergreen asset library
Create a recurring library of evergreen photo and video assets.
Lead the local market
Position ServiceWise as a modern, trusted leader within the local home service market.
Long-term growth
Support long-term growth through consistent creative execution and brand visibility.